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131Source: author%u2019s own workThe sustainable design thinking process has four phases: empathise, ideation,prototyping, and testing. Many tools exist for each phase, which can be usedto design the best sustainable product or service (Tab. 3.2.3).End of life(designphase)Cleaner wasteincinerationDesign forrecyclingDesign to use organic, recyclable,renewable, non-toxic, and reusablematerials.Designfor end-of-lifecollection andtake-backprogrammesInclude eco-labelling and guidanceon how to recycle and dispose.Use prepaid return shipping labels.3.2 Innovations and Design Thinking

