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1263 Frugal Innovationsprototyping, testing, and implementing, design thinking provides a structuredapproach to creativity, innovation, and problem-solving that puts users at thecentre and encourages creative solutions to complex challenges.n 3. 2. 5. Design thinking for sustainabilityDesign thinking is a human-centred approach to innovation that draws fromthe designer%u2019s toolkit to integrate the needs of people, the possibilities oftechnology, and the requirements for business success. At the same time,design thinking tries to answer the question of how we satisfy the needs of thepresent without compromising the future by bringing prosperity to all people,communities, and the planet and reducing the impact on limited resources (Fig.3.2.4). Companies are being motivated to figure out how to create a more purposedriven business throughout different concepts, such as:%u25aa CSR %u2013 corporate social responsibility (triple bottom line %u2013 people, planet,profit)%u25aa ESG %u2013 environment, social and corporate governance%u25aa SDGs %u2013 sustainable development goals%u25aa ESRS %u2013 European sustainable reporting standardsFig. 3.2.4 Design thinking for sustainability Source: author%u2019s own workTechnology PeopleEcological and social responsibilityBusiness