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                                    652.1 Entrepreneurial Ecosystems and Business ModellingFig. 2.1.10 From business model to business planSource: author%u2019s own workThe types of fundamental scale-up and exit strategies are systematised in Tab.2.1.1 and Tab. 2.1.2. These options should be carefully evaluated byentrepreneurs. External professional advice and support is usually a useful andbeneficial choice. However, each business case is specific, and entrepreneurs%u2019objectives may be very different (some are listed in the tables below). Tab. 2.1.1 Scaling strategiesType of ScalingStrategy Characteristics ObjectivesOrganic Growth Entrepreneurs gradually expandthe business by reinvesting profits,increasing production capacity,entering new markets, andattracting new customersControl growth whilemaintaining ownershipand control over thebusinessProductDiversificationEntrepreneurs introduce newproducts or expand the productline to reach a wider customerbase and increase revenueCapitalise on marketopportunities and expandthe business footprintStrategy Partnership& AlliancesEntrepreneurs access newmarkets, distribution channels,technologies, or resources bycollaboratingAccelerate growth andprovide the necessaryexpertise and support toscale the businessBusiness Model Business PlanValue proposition lCustomers lCustomer Relationships lChannels lKey Partners lKey Activities lKey Resources lCosts & Revenue ll Executive Summaryl The Teaml Company Descriptionl External Environmentl Marketing & Salesl Financel Risksl Roadmapl Appendix
                                
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